The Energy of Change: VICTORY ENERGY LLC on Innovation, Partnership, and the Future of the Energy Sector

The development of new technologies and reforms in the energy industry have spurred significant changes in Ukraine’s energy market. Professionalism, agility, customer focus, reliability, and stability are the keys to success for market players. It is on these principles that VICTORY ENERGY LLC, an innovative electricity trader, bases its work.

The company was founded to ensure the supply of electricity to consumers across various sectors of the economy. Its mission is to provide high-quality energy services while adhering to the highest standards of reliability and safety. VICTORY ENERGY is actively growing, implementing innovative solutions, and modernizing its internal processes. A crucial component of the company’s success is its commitment to providing clients with electrical energy at competitive prices, while upholding the highest standards of quality and service.

VICTORY ENERGY LLC offers a wide range of services in the electricity supply sector. These include trading electricity on the wholesale market, ensuring energy security, and providing consulting services and support.

Reliability and stability, an individual approach, competitive pricing, innovation and technology, and social responsibility—all these factors allow VICTORY ENERGY LLC to maintain its high standing as an industry leader focused on modern trends and market demands.

“At VICTORY ENERGY LLC, we envision the future Ukrainian energy market as a modern, stable, and integrated system capable of effectively responding to internal and external challenges,” says Viktoriia Yaromenko, the founder and director of VICTORY ENERGY LLC. In an exclusive interview with the Energy Club Media Department, she spoke about the company’s achievements and strategic goals, its role in building a strong and resilient energy system for Ukraine, and her expectations from membership in the Energy Club—along with proposals for joint initiatives.

– Ms. Yaromenko, what are the company’s main activities, key areas of work, and its place in the Ukrainian energy market?

– VICTORY ENERGY LLC is a young, dynamic company in the Ukrainian energy market. We position ourselves as an energy trader focused on supply stability, reliability, energy efficiency, and a customer-centric approach.

– What achievements are you most proud of?

– The company operates under the conditions of Ukraine’s new electricity market, which requires compliance with complex regulatory requirements and interaction with the National Energy and Utilities Regulatory Commission (NEURC), suppliers, and other traders. Despite a significant drop in electricity market prices from March to June, we fulfilled all our obligations to our partners and are consistently working to build our image and trust in the market.

– Successful operations are impossible without strategic planning. What are the company’s main goals for the next 1-3 years?

– Among our main strategic goals, we can highlight the following:

1. Strengthening our position in the Day-Ahead Market (DAM) and Intraday Market (IDM). Increasing our electricity trading volumes and expanding our portfolio of counterparties.
2. Diversifying our energy portfolio. This includes potential investments in generation (solar, wind, bioenergy projects).
3. Expanding our geographical footprint. Participating in cross-border electricity trading (import/export).

– We are pleased to welcome you to the Energy Club community. What prompted you to join the Club, and what are your expectations from this membership?

– The main incentive for VICTORY ENERGY LLC to join the Energy Club was the desire to be an active participant in a professional community that combines experience, knowledge, and innovative approaches to the development of Ukraine’s energy sector. For a young and dynamic company, it is crucial to have access to industry analytics, dialogue with regulators, the exchange of best practices, and the opportunity to establish new partnerships. We look forward to collaborating with traders, producers, suppliers, and investors; exchanging experience through access to expert discussions, industry seminars, and conferences to adapt best practices within our own company; and receiving timely market analysis, updates on legislative changes, and industry development forecasts.

– In today’s reality, what do you see as the main advantages of membership in an industry association?

– For us, the main advantages include participation in working groups, discussions on regulatory changes, and initiatives aimed at improving the operations of the energy sector.

– What problems or challenges, facing either your company or the industry as a whole, do you hope to address or mitigate through your participation in the Energy Club?

– The instability and volatility of prices in the electricity market are significant challenges for market participants. Therefore, working jointly with other Club members to develop more predictable pricing mechanisms and risk-hedging tools would be beneficial not only for our company but for the market as a whole.

– What is your vision for the role of VICTORY ENERGY LLC in building a strong and resilient energy system in Ukraine, particularly through cooperation within the Energy Club?

– It is through collaboration with the Club’s community that we aim to strengthen the country’s energy security and promote market stability and predictability. Through working groups, joint projects, and expert exchange, we can shape a common strategy for energy development, engage in professional dialogue, and strengthen partnerships.

– Perhaps you could propose some joint initiatives for Energy Club members to support, restore, and develop Ukraine’s energy sector?

– In our opinion, the Energy Club and its members could implement several key joint initiatives aimed at supporting the recovery and development of Ukrainian energy:

1. Joint efforts on market stability. Developing hedging mechanisms, financial discipline standards, and tools to support the liquidity of market participants.
2. A platform for international partnership. Establishing contacts with European and global energy companies to attract investment and technology.
3. A program for modernizing energy infrastructure. Jointly implementing projects to restore damaged networks, substations, and generating capacities, especially in regions affected by the war.

– What is your vision for the future of the Ukrainian energy market in 5-10 years? What role will your company and the Energy Club play in this?

– At VICTORY ENERGY LLC, we see the future Ukrainian energy market in 5–10 years as a modern, stable, and integrated system capable of effectively responding to internal and external challenges. We expect significant integration with European systems and full inclusion in ENTSO-E, which will ensure interoperability with European traders and increase supply stability. We also anticipate an increase in the share of renewable energy sources (RES) in the energy system’s balance, support for “green” generation, and the effective use of energy storage systems. We want to accelerate the development of digitalization and innovation in the electricity market. Automated trading platforms, demand forecasting, risk management, and optimization of energy consumption—these changes are timely.

– What are your wishes for the members of the Energy Club and potential partners?

– We wish all Club members and potential partners inspiration, productive collaboration, and shared success in the development of Ukrainian energy. May our efforts be aimed at enhancing market stability, implementing innovations and renewable energy sources, and may the partnership within the Club contribute to a strong, reliable, and resilient energy system for Ukraine.