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Course: Communications and Interaction in Energy: Strategies for PR, Marketing, GR and Lobbying in Ukraine (2.0)

Module 2: Strategic PR and Marketing

Lesson 2.1: Reputation management and media relations

The online course is designed for PR, marketing, GR and lobbying specialists working in Energy Club member companies. The goal is to increase the professional competence of participants, providing knowledge and tools for effective work in the dynamic energy sector of Ukraine. The updated program takes into account the latest challenges of 2025: deepening European integration, decentralization of generation and communication in conditions of security risks.

Expert

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Yaryna Skorokhod

Strategic Communications and GR DTEK

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