Anton Kovalishin, Senior PR at Raiffeisen Bank, joined the Energy Club communications course

20.06.2025

Energy Club announces the strengthening of the lecturers of its educational course «COMMUNICATIONS AND INTERACTION IN ENERGY: STRATEGIES FOR PR, MARKETING, GR AND LOBBYING IN UKRAINE». The team of experts has been joined by Anton Kovalishyn, one of the most experienced communicators in the energy market with 25 years of experience.

Anton Kovalishyn

The Energy Club educational project is a direct response to the transformational challenges facing the energy sector of Ukraine: from infrastructure restoration and integration into EU markets to the transition to sustainable development. In these conditions, the role of effective communications — PR, marketing, GR and lobbying — becomes key to managing reputation, strengthening stakeholder trust and achieving business goals.

The participation of Anton Kovalyshyn, who has devoted 17 years to energy (DTEK, DTEK ESCO, D.Solutions, JSC “EKU”), and today supports investment and energy projects at Raiffeisen Bank, significantly strengthens the practical component of the course.

The expert will share his practical experience and reveal two key topics:

B2B communications: features of building strategies in complex B2B segments, such as energy and finance.

Effective networking: the art of building, developing and monetizing a network of professional contacts to achieve business goals.

«We are extremely glad to have Anton in our team of lecturers. His practical experience in GR and anti-crisis communications perfectly complements the goal of our course – to provide participants with tools for reputation management and supporting business goals in a highly regulated environment. This is the depth of expertise that we strive to provide our students,” – emphasized Energy Club President Andriy Kostrytsia.

More details about the course “COMMUNICATIONS AND INTERACTION IN ENERGY…”

This course, developed by Energy Club, is aimed specifically at PR, marketing, GR and lobbying professionals working in energy companies. Its goal is to increase professional competence and provide tools for effective work in the dynamic energy sector of Ukraine, which is undergoing a stage of fundamental transformation.

As a result of the training, participants will be able to:

• Develop integrated communication strategies (PR, marketing, GR) aligned with business goals.
• Effectively manage reputation and build trust with stakeholders (government, investors, media, communities).
• Professionally respond to crisis situations (supply disruptions, accidents, cyberattacks).
• Apply modern GR and ethical lobbying tools to interact with government agencies.
• Use digital channels (SMM, SEO, content marketing) to reach target audiences.

Course format: Online (Zoom, Softboks platforms). Duration: 12 weeks, with an intensity of 1–2 online sessions per week.